Book Description:
Explore the latest in managing digital firms with “Management Information Systems” by Laudon & Laudon. Updated insights, case studies, and practical strategies align business with technology. Essential for students and professionals. ISBN: 978-0134639710.
Management Information Systems: Managing the Digital Firm, 15th Edition
- Authors: Kenneth C. Laudon, Jane P. Laudon
- ISBN: 978-0134639710
- Edition: 15th
- Language: English
“Management Information Systems: Managing the Digital Firm” is a comprehensive guide by Kenneth C. Laudon and Jane P. Laudon that dives deep into how businesses can effectively manage information systems to harness greater efficiency and foster innovation. This 15th edition brings updated insights and integrates contemporary examples and case studies that reflect the latest advancements in technology. This book is essential for students and professionals who are looking to understand the strategic management of information systems in the context of a global business environment. It not only covers theoretical concepts but also provides practical insights meant to align business strategies with technological advancements.